THE annual Sea2Shore Festival held on Aberystwyth promenade once again proved to be a hit with locals and visitors alike on Sunday.

This year the festival was opened by The Apprentice winner Alana Spencer, who also had a stall on the prom promoting her Ridiculously Rich by Alana business.

There were a host of other delicacies served up on the seafront, while Ynyshir’s Gareth Ward was one of many local chefs to attend.